PEACE FOR ALL
“It’s time for action, in the name of world peace.” Major figures who share this vision with UNIQLO have volunteered to design T-shirts expressing their peaceful wishes. All proceeds will be donated to international organizations supporting those affected by violence, discrimination, armed conflict, and poverty. The Peace for All project is powered by each and every one of you who wears these T-shirts. Our wish is for a world in which all people can feel the peace of a future where everyone can live safely together. UNIQLO will continue to broaden this initiative, working with people all around the world.
*UNIQLO parent company Fast Retailing Co., Ltd. will donate an amount equivalent to all profits (no less than 20% of the selling price) equally among UNHCR, Save the Children Japan, and Plan International Inc. This sales promotion is conducted by Fast Retailing, a parent company of UNIQLO Japan.
Kashiwa Sato
Creative Director / Kashiwa Sato is the Creative Director and CEO of SAMURAI INC. As a comprehensive “total producer” for brand strategies, he collaborates with a number of leading companies on different projects. He produced the launch of UNIQLO’s UT brand in 2007.
I designed my T-shirt to convey the concept of PEACE, straight and simple. The repeated call for PEACE FOR ALL represents the feelings and voices of many people worldwide. It expresses a strong and heartfelt desire for a peaceful world.
